The Elevator 10: Ilana Devillers founder of F4A

F4A standing for Food4All was founded by Ilana Devillers, with the aim to fight food waste on a supermarket level and more.

It’s a win-win situation: customers access best before-date products at reduced prices and businesses generate more profit. Download the F4A app on Android or iOS, select your favourite products and add them to your shopping list. Recipes are suggested based on the products you selected, making cooking more fun and less wasteful. Happy Wallet, happy Planet!